Trusted by
Your clients
What your clients look for
People reach for a family lawyer at a hard moment. Before they call, they look for the same four things.
A lawyer they can trust
Your photo, your year of call, how long you have practised family law and how you like to work, in plain words.
Help with their problem
Separation, parenting time, support or property, each explained on a page of its own.
Fees explained
How you bill, what a first consultation costs and what a retainer covers, before they pick up the phone.
A private first step
A short form they can fill in quietly, and a quick way off the site if someone walks into the room.
Concept
A concept we designed for family lawyers
Mercer Family Law is a fictional firm. This is the consultation flow we would design for a family law practice like yours.
Profile
Situation
Consult
- A
Credentials first
Year of call, languages and practice areas sit at the top of the lawyer's profile.
- S
Conflict check built in
The intake asks for the other party's name, so you can check for conflicts before you reply.
- D
Fee before the time
The consultation's length and fee show before anyone picks a time.
- K
Quick exit
A button on every screen leaves the site at once, for clients who need to close it fast.
The build
What your site needs
What we build into a family law site from the start.
- Lawyer profilesA photo, year of call, education, languages and the areas each lawyer takes on.
- A page for each practice areaSeparation, parenting time, support and property, each answered in plain language.
- Words people searchClients still search for custody and access, so the pages use those words beside parenting time and decision-making.
- Intake with a conflict checkA short form that asks for the other party's name before anything else is shared.
- Fees in plain wordsHow you bill, what the first consultation costs and what a retainer pays for.
- Quick exit buttonOne tap leaves the site and opens a neutral page, on every page and every screen size.
- Copy you sign offPlain, accurate claims written to respect your law society's advertising rules, and nothing goes live until you approve it.
A sample sitemap
The pages we would plan for a family law firm.
/- Practice areas
/practice-areas/- Separation and divorce
/practice-areas/separation-and-divorce/ - Parenting time
/practice-areas/parenting-time/ - Support
/practice-areas/support/ - Property division
/practice-areas/property-division/
- Separation and divorce
- Our lawyers
/lawyers/ - Fees
/fees/ - Book a consultation
/book-a-consultation/
Services
Services for family lawyers
Website Design
Custom designs that captivate
A calm, clear site that leads with your lawyers, your practice areas and a consultation request.
View serviceSEO & Keywords
Dominate search results
SEO for family lawyers: pages that answer what people search when a relationship ends.
View servicePaid Advertising
Targeted ads across platforms
Search ads that reach people looking for a family lawyer this week, in words you approve.
View serviceAnalytics & Insights
Data-driven decisions
See which practice area pages turn into consultation requests.
View service
FAQ
Family law questions, answered
Still wondering about something? Talk to a real person, weekdays 9am to 6pm ET.
ACan my website follow my law society's advertising rules?
Each law society sets its own rules for how lawyers market themselves. We write plain, accurate copy, keep away from promises about outcomes, and you approve every page before it goes live, so what the site says stays your call.
SShould a family law website talk about fees?
Cost is often the question that keeps people from calling. You do not need a price list: explaining how you bill, what a first consultation costs and what a retainer covers answers it before the call.
DHow do you keep online inquiries private?
The intake asks only what you need to check for conflicts and book a time, it travels over a secure connection, and it goes to the people you choose. A note tells people to save sensitive details for the consultation.
KHow do people find a family lawyer online?
Most search for help with one problem, like separation, custody or support. Family lawyer marketing starts with a page for each of those in plain words, plus a well kept Google Business Profile, so the right page shows up for the right search.
Contact
Let’s build yours
- Free mockup of your site
- No commitment
- Quick response
- hello@belocal.ca
- Phone
- (647) 800-0110
- Hours
- Mon-Fri, 9am-6pm ET